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Meat Loaf to go vegan as part of campaign, but he won’t change name

epa05371420 (FILE) A file picture dated 16 February 2010 shows US singer Meat Loaf arriving for The Brit Awards in West London's Earls Court exhibition centre, Britain. According to media reports on 17 June 2016, Meat Loaf, 68, collapsed on 16 June night while performing onstage at the Northern Jubilee Auditorium in Edmonton, Alberta, Canada. The singer was taken to an Edmonton hospital, media added. No further details on his conditions were immediately available. EPA/DANIEL DEME

US rock star Meat Loaf has gone vegan for Veganuary but he won’t be changing his name to a plant-based alternative, fans may be relieved to know.

The ‘Bat out of Hell’ singer, whose real name is Marvin Lee Aday, refused to rebrand himself as “Veg Loaf” while ditching meat as part of a Frankie & Benny’s restaurant campaign.

According to the Evening Standard, the 72-year-old agreed to promote the chain’s new range, which includes a vegan hot dog, calzone and “cheesy” potato skins. 

However, he was reported telling the Daily Star: “When Frankie & Benny’s first approached me to rebrand to Veg Loaf I said no way in hell. But, I’d do anything for our planet and dropping meat for veg, even for just one day a week, can make a huge difference.”

Via Evening Standard