Facebook in push to combat vaccine misinformation

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Facebook has announced a series of measures to limit the spread of misinformation about vaccinations commonly known as anti-vaxx

The initiative comes amid a surge in measles cases in the United States and around the world. Facebook said global health organizations such as the World Health Organization and the US Centers for Disease Control and Prevention had identified “verifiable vaccine hoaxes.” If these vaccine hoaxes are spread on Facebook, action will be taken against them.

Facebook has said it will remove groups and pages that publish misleading about vaccinations on its site.

The social media giant has been under pressure to suppress the spread of misinformation amid a global outbreak of measles attributed in part to parents refusing to vaccinate their children.

Amongst the measures Facebook will be taking:

  • The distribution of false information will be reduced

  • Users will instead be provided with authoritative information on vaccines

  • Misleading content will not be included in recommendations or predictions in the search function

  • Groups and pages that spread misinformation about vaccinations will have their rank cut in news feed and searches

  • Misleading content will not be included in recommendations or predictions in the search function

  • Ads that include misinformation about vaccinations will be rejected

  • Instagram Explore or hashtag pages will not show recommended content that contains misinformation about vaccines.

 

Via Deutsche Welle and The Guardian

 

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