Mothercare plans to sell its ELC brand

In its efforts to cut debt, British baby products retailer Mothercare plc announced it plans to sell its educational toy brand Early Learning Centre Ltd (ELC) to Teal Brands Ltd for £13.5 million pound.

The proposed sale of ELC also includes some related assets. Proceeds from the transactions will be used to cut debt by about £17.5 million over the next year.

The company, which is shutting over a third of its UK stores amid pressure from online and discount players, also said it was aiming to be debt free by the end of 2019.

Via Euronews

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