This summer, 65.8 million people are expected to holiday in Italy, generating an estimated 267.4 million overnight stays, according to a study by the Demoskopika Institute, obtained in advance by ANSA.
The report indicates a 3.4% year-on-year increase in tourist arrivals and a 2.1% rise in overnight stays compared to the summer of 2024. This growth reflects continued confidence in Italy’s tourism offer, bolstered by improved infrastructure, targeted promotional campaigns, and the enduring appeal of the country’s cultural and natural heritage.
Between June and September, Italy is projected to welcome 2.2 million more tourists and register 5.4 million additional overnight stays.
Source: ANSA
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