For the first time in her 45-year-old history, Hello Kitty will be making her movie debut.
Sanrio, the feline character’s operator, announced that after after a near five-year discussion about rights for the big screen, it was teaming up with New Line Cinema and FlynnPictureCo for the film
Hello Kitty, a Japanese international icon of cute, was first introduced by Sanrio in 1974.
Hello Kitty is now found in 130 countries on more than 50,000 branded products every year, according to Sanrio.
The firm also operates two theme parks in Japan and licenses characters such as Hello Kitty for amusement parks overseas, including in China.
Via The New York Times and Sanrio
